Web hosting is typically either done through dedicated or shared servers that your company rents or maintains. That means the server capacity you own has limitations for both bandwidth and data. A dedicated server model is a poor choice because the lack of scalability and flexibility that comes with owning a specific amount of infrastructure. Additionally, sharing virtualized servers can often impair bandwidth speed to customers since server resources are strained by the many other websites that share the server space. In both shared and dedicated web hosting environments, traffic bottlenecks are a problem and shared web hosting will throttle your speeds. A sudden unprepared surge of traffic can overload your site’s service capacity, causing you to lose business and client trust in the process.

On top of capacity limits, security and data loss protection are a major concern as hardware level security breaches in shared server space are at higher risk. Cloud web hosting addresses the flaws of traditional web hosting through a diverse network of servers and enables load balancing that is virtually impossible with traditional web-hosting solutions. Simply no other web hosting solution on dedicated servers has the redundancy of cloud hosting, the automation efficiencies of infrastructure as code, nor cost benefits of economies of scale.

Being able to control your cloud web hosting with code means that you can quickly bring changes and updates to your website. It links hardware customizability to the ease of control allowed through the software layer and code. This means you can cut down on resources and costs by bundling many steps into one using infrastructure as code automation to orchestrate changes in compute resources and local edge computing, so that globally distributed users always get the best experience on your sites.

Many cloud web hosting services have analytics tools integrated into their platforms. Connecting to analytics tools and other services such as Microsoft Dynamics 365 CRM when you use cloud web hosting is a great way to leverage powerful data collection abilities while also bringing new functionality to your website. Don’t lose valuable website interaction insights and take full-advantage of user-engagement automation by connecting other cloud platforms to your nimble website.